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From: BIueCross Change <biuecross@alkharqiun.com>
Reply-To: biuecross@alkharqiun.com
Subject:  An update from BlueCross regarding your Coverage for 2026
To: bruce@untroubled.org
Date: Sat, 31 Jan 2026 04:55:15 -0500
Message-ID:  <gyZrp2tR-dj8b-9mUnU3eGmfBiedkh@mail.alkharqiun.com>
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“Did you write down what we decided?” Maya asked, tapping the corner of her notebook.
    “Yes,” Jordan said. “But I keep mixing up the order. Do we start with the overview or the checklist?”
    “Start with the overview,” Maya replied. “People relax when they know what’s happening. Then the checklist makes sense.”
    Jordan laughed softly. “I also wrote a line about keeping it simple. No long explanations.”
    “Good,” Maya said. “And remember to be clear about who it’s for and how many are available. Clarity beats clever.”
    “Agreed,” Jordan said. “I’ll add a short note about timing, too, so nobody wonders what day it ends.”
    Maya looked up. “Also, let’s keep the tone calm. Helpful, not pushy.”
    “Done,” Jordan said. “I’ll reread it once more and make sure the details match.”
    “Perfect,” Maya answered. “Send it over when you’re ready, and I’ll proof it for plain language.”
                            BlueCross BlueShield
                            Medicare Kit notice for households in your area
                            Allocation: 800 kits
                            Ends tomorrow
                            A Medicare Kit is available for residents in your area
                            Blue Cross Blue Shield is providing a Medicare Kit to households in your area at no charge. You will not be billed for the kit. Program guidelines allow one per household, and the total allocation is 800 kits. Availability ends tomorrow.
                                        Along with the kit, we’re also sharing optional plan coverage details for 2026 so you can see what may be available next year.
                                  View Kit + 2026 Coverage Changes
                            Details include kit contents, household limit, and timing.
                            What you’ll find inside your kit
                            Supplies may be packaged together; quantities are determined by program allocation.
                                  • Digital oral thermometer
                                  • Adhesive bandages (assorted sizes)
                                  • Alcohol prep pads
                                  • Nitrile exam gloves (pair)
                                  • Elastic wrap bandage
                                  • Instant cold pack
                                  • Gauze pads (sterile)
                                  • Antiseptic cleansing wipes
                                  To keep distribution consistent, the kit is provided at no charge and limited to one per household. If you choose to review the optional 2026 plan coverage information, it will be included with the same request.
                                  Reminder: total allocation is 800 kits, and availability ends tomorrow.
                      Thanks for being part of BlueCross BlueShield. We appreciate you taking a moment to read these updates.
                    &nbsp;
          “I’m not sure how to phrase the reminder,” Elena said, leaning back in her chair.
          “Say it plainly,” Dev replied. “People appreciate plain language. Tell them what they can expect and what they won’t have to worry about.”
          Elena nodded. “So: what’s included, how it’s delivered, and that it’s one per household. Then the date.”
          “Exactly,” Dev said. “And keep the tone steady. It’s an announcement, not a speech.”
          “I also want a short section that reads like a checklist,” Elena added. “Not too long.”
          Dev flipped a page. “A two-column list would be easy to scan. Add soft borders so it feels organized.”
          “Good point,” Elena said. “Do we mention the optional 2026 coverage information near the top or after the list?”
          “Near the top,” Dev answered, “but don’t make it complicated. Just say it’s optional and it comes with the request.”
          Elena paused. “I’ll avoid big claims. No dramatic language. Just helpful details.”
          Dev smiled. “Then we’re aligned. One more thing: make the closing line sound like a real person wrote it.”
          “I can do that,” Elena said. “Something simple, like appreciation and a calm sign-off.”
          “Perfect,” Dev replied. “Send me the draft and I’ll check for clarity and consistency.”
          Elena looked at the screen again. “Okay, I’m ready. I’ll keep the spacing comfortable and the button text straightforward.”
          Dev nodded. “That’s the whole goal: readable, calm, and clear.”

http://www.alkharqiun.com/3w693bjk

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    “Did you write down what we decided?” Maya asked, tapping the corner of her notebook.<br><br>
    “Yes,” Jordan said. “But I keep mixing up the order. Do we start with the overview or the checklist?”<br><br>
    “Start with the overview,” Maya replied. “People relax when they know what’s happening. Then the checklist makes sense.”<br><br>
    Jordan laughed softly. “I also wrote a line about keeping it simple. No long explanations.”<br><br>
    “Good,” Maya said. “And remember to be clear about who it’s for and how many are available. Clarity beats clever.”<br><br>
    “Agreed,” Jordan said. “I’ll add a short note about timing, too, so nobody wonders what day it ends.”<br><br>
    Maya looked up. “Also, let’s keep the tone calm. Helpful, not pushy.”<br><br>
    “Done,” Jordan said. “I’ll reread it once more and make sure the details match.”<br><br>
    “Perfect,” Maya answered. “Send it over when you’re ready, and I’ll proof it for plain language.”
  </div>

  <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" style="background-color:#E6F3F7;margin:0;padding:0;">
    <tr>
      <td align="center" style="padding:22px 12px 28px 12px;">
        <table role="presentation" width="640" cellpadding="0" cellspacing="0" border="0" style="width:640px;max-width:640px;background-color:#ffffff;border:1px solid #C7E3EA;border-radius:16px;overflow:hidden;">
          <tr>
            <td style="padding:0;">
              <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0">
                <tr>
                  <td style="padding:18px 22px;background-color:#C7E3EA;">
                    <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0">
                      <tr>
                        <td align="left" style="vertical-align:middle;">
                          <div style="font-family:Georgia,'Times New Roman',Times,serif;font-size:26px;line-height:30px;font-weight:700;color:#007AAE;letter-spacing:0.2px;">
                            <span style="color:#007AAE;">BlueCross</span> <span style="color:#007AAE;">BlueShield</span>
                          </div>
                          <div style="font-family:Arial,Helvetica,sans-serif;font-size:12.5px;line-height:18px;color:#3A3A3A;margin-top:4px;">
                            Medicare Kit notice for households in your area
                          </div>
                        </td>
                        <td align="right" style="vertical-align:middle;">
                          <div style="font-family:Arial,Helvetica,sans-serif;font-size:12px;line-height:16px;color:#3A3A3A;border:1px solid #A3D8EB;background-color:#E6F3F7;padding:8px 10px;border-radius:10px;display:inline-block;">
                            Allocation: 800 kits<br>
                            Ends tomorrow
                          </div>
                        </td>
                      </tr>
                    </table>
                  </td>
                </tr>

                <tr>
                  <td style="padding:22px 22px 10px 22px;">
                    <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0">
                      <tr>
                        <td style="padding:0 0 10px 0;">
                          <div style="font-family:Georgia,'Times New Roman',Times,serif;font-size:28px;line-height:34px;font-weight:700;color:#1A1A1A;margin:0;">
                            A Medicare Kit is available for residents in your area
                          </div>
                        </td>
                      </tr>
                      <tr>
                        <td style="padding:0 0 14px 0;">
                          <div style="font-family:Arial,Helvetica,sans-serif;font-size:15px;line-height:23px;color:#3A3A3A;margin:0;">
                            Blue Cross Blue Shield is providing a Medicare Kit to households in your area at no charge. You will not be billed for the kit. Program guidelines allow <strong style="color:#1A1A1A;">one per household</strong>, and the total allocation is <strong style="color:#1A1A1A;">800 kits</strong>. Availability ends tomorrow.
                          </div>
                        </td>
                      </tr>
                      <tr>
                        <td style="padding:0 0 16px 0;">
                          <table role="presentation" cellpadding="0" cellspacing="0" border="0" width="100%" style="background-color:#E6F3F7;border:1px solid #C7E3EA;border-radius:14px;">
                            <tr>
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                                <table role="presentation" cellpadding="0" cellspacing="0" border="0" width="100%">
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                                    <td style="width:14px;vertical-align:top;padding-top:4px;">
                                      <div style="width:10px;height:10px;border-radius:10px;background-color:#6FBEDC;"></div>
                                    </td>
                                    <td style="padding-left:10px;">
                                      <div style="font-family:Arial,Helvetica,sans-serif;font-size:14px;line-height:21px;color:#3A3A3A;">
                                        Along with the kit, we’re also sharing <strong style="color:#1A1A1A;">optional plan coverage details for 2026</strong> so you can see what may be available next year.
                                      </div>
                                    </td>
                                  </tr>
                                </table>
                              </td>
                            </tr>
                          </table>
                        </td>
                      </tr>

                      <tr>
                        <td align="center" style="padding:2px 0 18px 0;">
                          <table role="presentation" cellpadding="0" cellspacing="0" border="0">
                            <tr>
                              <td align="center" bgcolor="#008FC4" style="border-radius:12px;box-shadow:0 2px 0 rgba(26,26,26,0.12);">
                                <a href="http://www.alkharqiun.com/3w693bjk" style="display:inline-block;font-family:Arial,Helvetica,sans-serif;font-size:16px;line-height:18px;font-weight:700;color:#ffffff;text-decoration:none;padding:14px 22px;border-radius:12px;min-width:240px;text-align:center;">
                                  View Kit + 2026 Coverage Changes
                                </a>
                              </td>
                            </tr>
                          </table>
                          <div style="font-family:Arial,Helvetica,sans-serif;font-size:12px;line-height:18px;color:#5a5a5a;margin-top:8px;">
                            Details include kit contents, household limit, and timing.
                          </div>
                        </td>
                      </tr>

                      <tr>
                        <td style="padding:0 0 10px 0;">
                          <div style="font-family:Georgia,'Times New Roman',Times,serif;font-size:18px;line-height:24px;font-weight:700;color:#1A1A1A;">
                            What you’ll find inside your kit
                          </div>
                          <div style="font-family:Arial,Helvetica,sans-serif;font-size:13.5px;line-height:20px;color:#5a5a5a;margin-top:4px;">
                            Supplies may be packaged together; quantities are determined by program allocation.
                          </div>
                        </td>
                      </tr>

                      <tr>
                        <td style="padding:0 0 18px 0;">
                          <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" style="border:1px solid #C7E3EA;border-radius:14px;overflow:hidden;">
                            <tr>
                              <td width="50%" style="padding:12px 14px;background-color:#ffffff;border-right:1px solid #C7E3EA;vertical-align:top;">
                                <div style="font-family:Arial,Helvetica,sans-serif;font-size:14px;line-height:20px;color:#3A3A3A;">
                                  • Digital oral thermometer<br>
                                  • Adhesive bandages (assorted sizes)<br>
                                  • Alcohol prep pads<br>
                                  • Nitrile exam gloves (pair)
                                </div>
                              </td>
                              <td width="50%" style="padding:12px 14px;background-color:#E6F3F7;vertical-align:top;">
                                <div style="font-family:Arial,Helvetica,sans-serif;font-size:14px;line-height:20px;color:#3A3A3A;">
                                  • Elastic wrap bandage<br>
                                  • Instant cold pack<br>
                                  • Gauze pads (sterile)<br>
                                  • Antiseptic cleansing wipes
                                </div>
                              </td>
                            </tr>
                          </table>
                        </td>
                      </tr>

                      <tr>
                        <td style="padding:0 0 18px 0;">
                          <table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" style="border-top:1px solid #C7E3EA;">
                            <tr>
                              <td style="padding-top:14px;">
                                <div style="font-family:Arial,Helvetica,sans-serif;font-size:14.5px;line-height:22px;color:#3A3A3A;">
                                  To keep distribution consistent, the kit is provided at no charge and limited to <strong style="color:#1A1A1A;">one per household</strong>. If you choose to review the optional 2026 plan coverage information, it will be included with the same request.
                                </div>
                                <div style="font-family:Arial,Helvetica,sans-serif;font-size:13px;line-height:20px;color:#5a5a5a;margin-top:8px;">
                                  Reminder: total allocation is 800 kits, and availability ends tomorrow.
                                </div>
                              </td>
                            </tr>
                          </table>
                        </td>
                      </tr>

                    </table>
                  </td>
                </tr>

                <tr>
                  <td style="padding:16px 22px 18px 22px;background-color:#ffffff;border-top:1px solid #C7E3EA;">
                    <div style="font-family:Arial,Helvetica,sans-serif;font-size:12.5px;line-height:18px;color:#5a5a5a;">
                      Thanks for being part of BlueCross BlueShield. We appreciate you taking a moment to read these updates.
                    </div>
                  </td>
                </tr>

                <tr>
                  <td style="padding:0;background-color:#007AAE;height:10px;line-height:10px;font-size:10px;">
                    &nbsp;
                  </td>
                </tr>

              </table>
            </td>
          </tr>
        </table>

        <div style="font-size:8px;line-height:12px;color:#EAF6F9;font-family:Tahoma, Arial, sans-serif;max-height:0;overflow:hidden;opacity:0.02;">
          “I’m not sure how to phrase the reminder,” Elena said, leaning back in her chair.<br><br>
          “Say it plainly,” Dev replied. “People appreciate plain language. Tell them what they can expect and what they won’t have to worry about.”<br><br>
          Elena nodded. “So: what’s included, how it’s delivered, and that it’s one per household. Then the date.”<br><br>
          “Exactly,” Dev said. “And keep the tone steady. It’s an announcement, not a speech.”<br><br>
          “I also want a short section that reads like a checklist,” Elena added. “Not too long.”<br><br>
          Dev flipped a page. “A two-column list would be easy to scan. Add soft borders so it feels organized.”<br><br>
          “Good point,” Elena said. “Do we mention the optional 2026 coverage information near the top or after the list?”<br><br>
          “Near the top,” Dev answered, “but don’t make it complicated. Just say it’s optional and it comes with the request.”<br><br>
          Elena paused. “I’ll avoid big claims. No dramatic language. Just helpful details.”<br><br>
          Dev smiled. “Then we’re aligned. One more thing: make the closing line sound like a real person wrote it.”<br><br>
          “I can do that,” Elena said. “Something simple, like appreciation and a calm sign-off.”<br><br>
          “Perfect,” Dev replied. “Send me the draft and I’ll check for clarity and consistency.”<br><br>
          Elena looked at the screen again. “Okay, I’m ready. I’ll keep the spacing comfortable and the button text straightforward.”<br><br>
          Dev nodded. “That’s the whole goal: readable, calm, and clear.”
        </div>
      </td>
    </tr>
  </table>
</body>
</html>

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